Official ubet Document – Data Protection

Ubet Privacy Policy – How We Protect the Personal Data & Information of Malaysian Members

At ubet, privacy is something we take seriously. Every piece of information you share with us – from your name and phone number to your transaction history and gaming activity – is protected by bank-grade security measures. This Privacy Policy clearly explains what we collect, why we need it, how we use it, and what rights you have over that data.

Last updated: 1 January 2026  ·  Version 2.4
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Ubet's Six Privacy Commitments to Malaysian Members

These principles underpin every decision we make regarding your personal data.

Bank-Grade Encryption

All data transmitted between your device and ubet's servers is protected with 256-bit SSL encryption — the same standard used by Maybank and CIMB. This means your account information, deposits made via Touch 'n Go or GrabPay, and your gaming history cannot be read by unauthorised parties during transmission.

We Do Not Sell Your Data

Ubet does not sell, rent, or trade members' personal information to any third party for marketing or commercial purposes. Data you provide to us remains within the ubet ecosystem and is used solely for the purposes stated in this policy. This has been an unwavering commitment since ubet first launched.

Your Data, Your Control

You have the right to access, correct, download, or request deletion of your personal data at any time. Requests can be submitted through your account settings or by contacting the ubet support team. We process all requests within 3 business days at no charge.

Data Minimisation

Ubet only collects data that is genuinely necessary to provide our services to you. We do not request irrelevant information, and we do not retain data longer than required for operational purposes, legal compliance, or the resolution of any potential disputes.

Your Marketing Preferences, Your Choice

Receiving marketing communications from ubet is entirely your choice. You can subscribe or unsubscribe from promotional notifications, bonus emails, and SMS messages at any time through the notification settings in your account profile, with no impact on the core services you use.

Compliance with the MY Personal Data Protection Act

Ubet's Privacy Policy is built in accordance with Malaysia's Personal Data Protection Act 2010 (PDPA). We take our obligations under this law seriously and continually update our data handling practices in line with the latest guidelines issued by Malaysia's Department of Personal Data Protection.

Summary of Data Collected by ubet & How It Is Used

A brief overview of the data we hold and why it is necessary for ubet's services.

Data Category Example Information Purpose of Use Status
Personal Identity Full name, date of birth, MyKad/passport number Age verification (18+), KYC, fraud prevention Required
Contact Information Phone number, email address OTP verification, account communications, customer support Required
Financial Data Deposit and withdrawal history, payment methods used Transaction processing, AML compliance, financial auditing Required
Gaming Activity Data Betting history, winnings, matches wagered on Results verification, VIP programme, responsible gaming Operations
Technical Data IP address, device type, web browser, operating system Account security, fraud detection, platform improvements Automatic
Cookie Data Session cookies, preference cookies, analytics cookies User experience, platform usage statistics Optional
Communications Live chat transcripts, support emails Complaint resolution, quality training, dispute records Operations

Your Rights as a ubet Member Regarding Personal Data

Under Malaysia's PDPA and ubet's privacy policy, you have the following rights, which may be exercised at any time.

Right to Access Data
You may request a copy of all personal data that ubet holds in relation to your account. A response will be provided within 14 business days in a readable format.
Right to Rectification
If any of your personal information is inaccurate or out of date, you have the right to request a correction. Updates to basic information can be made directly through your account profile settings.
Right to Erasure
You may request the deletion of your personal data when it is no longer required for the original purpose for which it was collected, subject to any applicable legal retention requirements.
Right to Object to Marketing
You may withdraw your marketing consent at any time via the unsubscribe link in any email, or through the notification settings in your ubet account.
Right to Data Portability
You have the right to receive your personal data in a structured, commonly used, and machine-readable format – allowing you to transfer that information to another service provider if you wish.
Right to Restrict Processing
In certain circumstances, you have the right to request that ubet restrict the processing of your data – for example, during a period of verifying data accuracy or when there is a dispute regarding the purpose of processing.

To exercise any of the above rights, contact the ubet privacy team at support@ubet-khelo.com with the subject line "Data Privacy Request".

1
Introduction & Scope of Privacy Policy

This Privacy Policy is published by ubet, an online entertainment platform operating under the domain ubet-khelo.com and designed for Malaysian users. This document clearly and transparently explains how we collect, store, use, share, and protect your personal data when you use ubet's services.

By registering an account and using any ubet service — including live casino, slots, blackjack, live matches, cricket, and the VIP Rewards programme — you agree to the collection and use of your information as described in this Privacy Policy. If you do not agree, please do not use the ubet platform.

This Privacy Policy applies to all ubet platforms, including the website, mobile app, email and SMS communications, and any other channels operated by ubet to engage with members.

Ubet complies with Malaysia's Personal Data Protection Act 2010 (PDPA) and all relevant regulations. We have appointed a Data Privacy Officer responsible for ensuring that all of ubet's data handling practices are in line with current Malaysian law.

2
Personal Data We Collect

Ubet collects several categories of personal data depending on how you interact with our platform. Below is a full breakdown of those data categories:

  • Registration Data: Full name, date of birth, email address, phone number, and encrypted password when you create a ubet account.
  • Identity Verification (KYC) Data: A copy of your MyKad or passport, a selfie for facial verification, and proof of address such as a utility bill or bank statement when required for compliance purposes.
  • Financial Data: A full record of all deposit and withdrawal transactions, including date, amount in RM, payment method used (e.g. Touch 'n Go eWallet, GrabPay, DuitNow, FPX Maybank2u), and transaction reference number.
  • Platform Activity Data: Gaming history including game type, bet amounts, results, and winnings; sports betting history including selected matches, market types, and outcomes; as well as Cash Out activity and in-play feature usage.
  • Technical Data: IP address, web browser type and version, operating system, screen resolution, access time, pages visited, and actions taken within the platform.
  • Communication Data: Records of all live chat sessions, emails sent to the ubet support team, and any feedback you have submitted through official ubet channels.
3
How ubet Collects Your Data

Your personal data is collected by ubet through several channels:

  • Directly from You: When you complete the registration form, submit KYC documents, make a deposit, contact customer support, or fill in any form on the ubet platform.
  • Automatically: Through cookies, tracking pixels, and similar technologies as you browse and use the ubet platform. This includes technical device information and platform usage patterns.
  • From Payment Providers: Transaction verification information from Malaysian payment providers such as Touch 'n Go, GrabPay, Boost, ShopeePay, DuitNow, and banks via FPX — limited to transaction status and payment reference only.
  • From Third-Party Service Providers: In certain situations, ubet may receive information from third-party identity verification providers used for KYC processing or fraud prevention checks.

Ubet does not purchase personal data lists from any external party for marketing purposes. All data we hold comes directly from your interactions with our platform or from legitimate service providers involved in ubet's operations.

4
Purposes for Processing Your Personal Data

Ubet processes your personal data only for legitimate, clearly defined purposes. The legal basis for each processing purpose is either the consent you have provided, contractual necessity, legal obligation, or ubet's legitimate interests:

  • Account Management: Registration, identity verification, secure login, password management, and two-factor authentication.
  • Financial Transaction Processing: Processing deposits via Touch 'n Go, GrabPay, DuitNow, and FPX; processing winnings withdrawals; transaction verification; and bonus programme management.
  • Provision of Gaming Services: Operates live matches, slots, blackjack, Live Casino, and all other entertainment products; stores betting history and results for audit and verification purposes.
  • Platform Security: Fraud detection, anti-money laundering, unauthorised access detection, collusion monitoring, and protection of the integrity of ubet's betting systems.
  • Legal Compliance: Fulfilling requirements under the PDPA 2010, anti-money laundering (AML) laws, Know Your Customer (KYC) requirements, and any directives issued by Malaysian authorities.
  • Service Improvement: Analysing platform usage patterns to improve the user experience, resolve technical issues, and develop new features suited to the needs of Malaysian members.
  • Marketing Communications (with consent): Sending promotional information, bonus offers, updates on new games, and the VIP Rewards programme to members who have consented to receive such communications.
5
Data Sharing with Third Parties

Ubet does not sell or trade members' personal data to any third party for marketing purposes. However, in the course of operating the platform, ubet may share necessary personal data with the following categories of third parties, and only to the extent required:

  • Payment Providers: Touch 'n Go eWallet, GrabPay, Boost, ShopeePay, DuitNow, and FPX financial institutions (Maybank, CIMB) for processing deposit and withdrawal transactions. Data sharing is limited strictly to information required for transaction processing.
  • Game Service Providers: Casino providers such as Evolution Gaming and Pragmatic Play, and slots providers such as PG Soft, NetEnt, and Habanero receive the technical data necessary to operate their games. They do not receive personal identity information that could be used to directly identify you.
  • Identity Verification Service Providers: Companies that assist ubet in verifying member identities for KYC and AML compliance purposes. All such providers are bound by strict confidentiality agreements.
  • Cloud Service Providers: ubet's server infrastructure may utilise internationally recognised cloud services. All data is stored in encrypted environments with strict access controls.
  • Legal Authorities: ubet will disclose personal data to Malaysian law enforcement agencies, courts, or regulatory bodies when required by court order, subpoena, or applicable legal requirement. ubet will notify affected members where permitted to do so.

All third parties that receive data from ubet are bound by data processing agreements requiring them to protect that information to a standard no less stringent than ubet's own.

6
ubet Data Protection Security Measures

Ubet invests seriously in security infrastructure to protect members' personal data. The technical and organisational measures we have in place are as follows:

  • 256-bit SSL Encryption: All communications between your browser and ubet's servers are encrypted using the latest TLS protocol, rendering data unreadable even if intercepted in transit.
  • Data-at-Rest Encryption: Sensitive data stored in ubet's databases — including passwords, MyKad numbers, and financial information — is encrypted using industry-standard encryption algorithms.
  • Multi-Layer Access Controls: Only authorised ubet staff who require data access to carry out their duties are granted permission, following the principle of least privilege.
  • 24/7 Security Monitoring: Automated security monitoring systems operate around the clock to detect suspicious activity, intrusion attempts, and unauthorised access.
  • Regular Security Audits: ubet conducts regular penetration testing and security audits by independent third parties to identify and address any vulnerabilities.
  • Two-Factor Authentication: Available to all ubet members and strongly recommended to be activated to protect your account from unauthorised access.

While ubet takes comprehensive steps to protect your data, no system can guarantee absolute security online. You also play a role in keeping your ubet account password and login credentials safe. Do not share this information with anyone, including individuals claiming to be ubet representatives.

7
Data Retention Period

Ubet retains your personal data for as long as your account is active and for the period required thereafter in accordance with legal obligations and the purposes stated. Below are our data retention guidelines:

  • Active Account Data: Retained for as long as your account remains active and has not been formally closed.
  • Financial & Transaction Data: Retained for a minimum of 7 years from the transaction date, in compliance with Malaysia's tax and financial regulatory requirements. This is a non-negotiable compliance obligation.
  • KYC (Identity Verification) Data: Retained for 5 years from account closure or the date of the last transaction, in accordance with Malaysia's anti-money laundering (AML) legislation.
  • Security Logs: Retained for 12 months for fraud detection and security incident investigation purposes.
  • Support Communication Records: Retained for 3 years for dispute resolution and service quality improvement purposes.

Once the relevant retention period has expired, ubet will permanently delete or anonymise the data in accordance with secure data disposal procedures.

8
Cookies & Tracking Technologies

Ubet uses cookies and similar tracking technologies to enhance your experience on the platform. Cookies are small text files stored on your device when you visit the ubet website. The following are the types of cookies we use:

  • Strictly Necessary Cookies: Required for core platform functions such as maintaining your login session and account security. These cookies cannot be disabled without affecting platform functionality.
  • Preference Cookies: Saves your preferences such as language, display format, and game settings so you don't have to reconfigure them every time you log in.
  • Analytics Cookies: Collects anonymised data on how members use the ubet platform — including the most visited pages, time spent, and navigation patterns. This information helps us improve the platform.
  • Security Cookies: Used to detect fraud attempts, unauthorised access, and suspicious behaviour that may compromise member account security.

You can manage and control cookies through your web browser settings. Disabling certain cookies may affect your experience on the ubet platform, particularly those required for login functionality and security.

9
Protection of Children's Data

The ubet platform is exclusively for individuals aged 18 and above. ubet does not knowingly collect any personal data from individuals under 18. Our registration process includes age verification steps designed to prevent underage sign-ups.

If we determine that personal data belonging to an individual under the age of 18 has been collected without parental or guardian consent, we will delete that data immediately and close the associated account. Parents or guardians who have concerns about a child in their care using the ubet platform are encouraged to contact us at support@ubet-khelo.com.

10
Cross-Border Data Transfers

In the course of its operations, ubet may transfer or store your personal data on servers located outside Malaysia – for example, when using international cloud services or working with international gaming providers such as Evolution Gaming and Pragmatic Play, which operate global infrastructure.

Ubet ensures that any transfer of personal data outside Malaysia is carried out with adequate safeguards in place, including:

  • Data transfer agreements that require recipients in other countries to comply with data protection standards equivalent to or higher than those required under Malaysia's PDPA.
  • Use of recognised standard contractual clauses to safeguard members' privacy rights in international data transfers.
  • Confirmation that the destination country maintains adequate data protection laws, or that appropriate protective mechanisms have been put in place.
11
How to Exercise Your Privacy Rights

To exercise any of the privacy rights outlined in this policy – whether that is access, correction, deletion, marketing opt-out, data portability, or processing restriction – please follow the procedure below:

  • Email the ubet privacy team at support@ubet-khelo.com with the subject line "Privacy Rights Request – [Request Type]".
  • Include your ubet account number or registered email address to verify your identity.
  • Clearly state the right you wish to exercise and provide relevant details about your request.
  • Ubet will send an acknowledgement within 2 business days and fulfil the request within 14 business days, or sooner where possible.

There is no charge for exercising your privacy rights. However, if a request is repetitive, clearly unfounded, or excessive, ubet reserves the right to charge a reasonable administrative fee or decline the request with a written explanation.

12
Changes to This Privacy Policy

Ubet reserves the right to update or amend this Privacy Policy from time to time to reflect changes in our practices, applicable law, or the technologies we use. When significant changes are made, we will:

  • Publishing an updated version on this page with a clearly stated revision date.
  • Notifying members via their registered email or in-platform ubet notifications at least 7 days before changes take effect, except for minor changes that do not affect your core privacy rights.
  • For significant changes that require fresh consent, we will actively seek your approval before implementing them.

We encourage you to review this Privacy Policy from time to time to stay informed about how ubet protects your information. The "last updated" date at the top of this document indicates when the most recent revision was made.

13
Contact Us – ubet Privacy Team

If you have any questions, concerns, or complaints regarding this Privacy Policy or how ubet handles your personal data, please contact us through the following channels:

  • Privacy Email: support@ubet-khelo.com – use the subject line "Privacy Enquiry" for a prioritised response
  • Live Chat: Available 24/7 on the ubet platform — response time under 2 minutes

The ubet privacy team will respond to all written enquiries within 3 business days. If you are not satisfied with the response provided, you have the right to lodge a complaint with Malaysia's Personal Data Protection Department, the regulatory body overseeing PDPA compliance in Malaysia.

ubet takes all privacy complaints seriously. We are committed to resolving every concern fairly, transparently, and within a reasonable timeframe. Your trust is the foundation of the service we provide.

FAQ – ubet Malaysia Privacy Policy

The most frequently asked questions from members about how ubet protects their personal data.

No, your betting history on ubet — whether for live EPL football, Liga Super Malaysia, BWF badminton, IPL cricket, MPL Malaysia esports, live casino, or slots — is confidential information that is not shared with external parties for any commercial or marketing purpose. Your gaming activity data is only accessible by authorised ubet operations teams for purposes such as result verification, VIP programme management, responsible gambling monitoring, and dispute resolution. In cases of legal requirement, such as a court order or AML investigation, ubet may be obliged to disclose such information to the relevant authorities, and we will notify you if permitted to do so.

All payment transactions on ubet – including deposits via Touch 'n Go eWallet, GrabPay, Boost, ShopeePay, DuitNow, FPX Maybank2u, and CIMB Clicks – are processed through PCI DSS-compliant encrypted payment channels. ubet does not store your credit card numbers, PINs, or e-wallet account passwords. We retain only transaction records (date, amount in MYR, payment method, and reference number) required for financial compliance. All communications between the ubet platform and payment providers use 256-bit SSL encryption that cannot be accessed by unauthorised parties.

Yes, you have the right to request the deletion of your personal data under Malaysia's PDPA 2010. To submit this request, send an email to support@ubet-khelo.com with the subject line "Data Deletion Request" and include your ubet account number. Please note that certain data must be retained by ubet under Malaysian law even after a deletion request — for example, financial transaction records must be kept for 7 years under financial legislation, and KYC records must be retained for 5 years under AML requirements. Data not subject to these mandatory retention requirements will be deleted within 30 days of the request being verified. You will receive written confirmation once the deletion process is complete.

ubet only sends marketing communications — including bonus promotional information, special offers, the latest live match updates, and VIP Rewards programme news — to members who have given explicit consent to receive such communications during registration or via their account notification settings. You may unsubscribe from marketing emails at any time by clicking the "Unsubscribe" link in any marketing email from ubet, or through the notification settings in your account profile. Withdrawing this consent will not affect the core ubet services you use. ubet does not share your data with third-party advertisers for targeted advertising purposes outside of our own platform.

When your ubet account is closed — whether at your own request or due to a terms violation — your personal data is not immediately deleted. We are required to retain certain data for periods specified under Malaysian law (refer to Section 7 of this Privacy Policy). Data that is no longer required after the mandatory retention period ends will be permanently deleted or anonymised. If your account is temporarily suspended for security or verification reasons, all your data remains intact and the account can be reinstated once the relevant issue is resolved. You may contact the ubet support team for more information about the status of your data following account closure.

Privacy & Responsible Gaming at ubet

Your data protection and your well-being as a player are both central to ubet's commitment.

Confidential Responsible Gaming Data

Information about your deposit limits, self-exclusion periods, and responsible gaming activity you have set is among the most protected data in ubet's systems – it is never shared with anyone.

Data to Protect You

Ubet uses your gaming activity data internally to identify patterns that may indicate problem gambling and to proactively reach out with appropriate support resources.

Self-Exclusion Respected

When you activate self-exclusion, your status is protected information and will never be used for marketing purposes. We will not send any promotional offers to excluded accounts.

18+ Platform

The age verification data we collect is used solely to ensure that only individuals aged 18 and above access the platform. Helpline: 1-800-88-8080.

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